HOUSTON BUSINESS ADVERTISING: Energy-Efficient Fluorescent Lighting Systems

Energy-Efficient Fluorescent Lighting Systems:

These systems, using T8 (1" in diameter) and T5 (5/8" in diameter) lamps, offer improved efficiency, higher intensity, and potentially longer life due to reduced degradation in light output over time. T8 and T5 lighting systems are constantly increasing in flexibility and are now applicable to a variety of task and accent lighting applications, as well as general lighting of larger spaces.

To learn more about T8 and T5 lamps visit:

ENERGY STAR Qualified Products
National Lighting Product Information Program: "Lighting Answers: T8 Fluorescent Lamps" Fact Sheet
National Lighting Product Information Program: Lighting Answers: T5 Fluorescent Systems.

Best Advertising

With the advent of the internet, all other forms of advertising have had to restructure. Pricing has had to come down and effectiveness demonstrated. A sign on a stick no matter how fancy can never compare to coming up high in internet listings. Phone book anyone? Newspaper ad? Blimp? Sky writing? Sign on bus stop? Flyers? Direct mail?

First business: "Hey did you see one of my 300 flyers i handed out?" Second business: "Did you see one of my 700,000 Google Ads that appeared when people actually looking for my product searched?"

Sunday, March 22, 2015

Energy-Efficient Fluorescent Lighting Systems

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